CRM Solution Architect (F/M)

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Publish Date: Jul 5, 2021

Location: Brussels, Vlaams-Brabant, FR

Company: worldline

About Worldline
Worldline [Euronext: WLN] is the European leader in the payment and transactional services industry. With innovation at the core of its DNA, Worldline’s core offerings include pan-European and domestic Commercial Acquiring for physical or online businesses, secured payment transaction processing for banks and financial institutions, as well as transactional services in e-Ticketing and for local and central public agencies. Thanks to a presence in 30+ countries, Worldline is the payment partner of choice for merchants, banks, public transport operators, government agencies and industrial companies, delivering cutting-edge digital services. Worldline’s activities are organized around three axes: Merchant Services, Financial Services including equensWorldline and Mobility & e-Transactional Services. Worldline employs circa 12,000 people worldwide, with 2019 revenue of circa 5.3 billion euros. worldline.com

CRM Solution Architect (Salesforce-centric architecture)

Who are we looking for?

We hire business-minded “doers” who strive for excellence in their work and adopt a builder mindset to their day-to-day, enjoying a hands-on, end-to-end approach to the matters at hands from design to fruition. We are looking for individuals with enthusiasm for a fast-paced and international working environment.


The mission

The CRM Solution Architect is the cornerstone of the interactions between service owners – tasked with defining and managing evolutions to our sales, marketing & customer care operating model – technical teams & platform teams, and the leader of functional & technical teams.

The CRM Solution Architect is responsible for understanding how to position, advise on, and deploy all product suites within our CRM landscape – mainly Salesforce -, addressing a broad landscape of sales, marketing, customer care and other operations-specific processes. The CRM Solution Architect will notably help developing best practices, packaged solutions, and assets that instill efficiency and reusability within our deployments

With a broad background, the CRM Solution Architect is a creative, technical, subject matter expert. The CRM Solution Architect will provide technical oversight to all projects undertaken by functional & technical teams in the role’s span of control. This role will ensure the business owners’ vision is achieved by rallying the teams around the domain and product expertise necessary to deliver the best solutions to their use cases.

To succeed in this role, you’ll be required to finely understand the organization you’ll be facing, and how to engage with it in a service-oriented operating model. This includes understanding how to architect, configure, integrate, and leverage all tools available to successfully deploy the solutions designed & built by the functional & technical teams. The ability to lead internal and external functional & technical teams to execute and realize results by leveraging Executive support into the deployment process is essential. You’ll be asked to frequently interact with service owners to guide them in delivering the next step of our CRM operating model.



  • Balancing business needs & functionality to determine the right solutions for service owners, short and long term.
  • As the operational leader of functional & technical teams, managing the design and implementation of packaged solutions, including corrective / evolutive maintenance of functional & technical assets.
  • Defining the integration plan of assets within the CRM landscape. Guide functional & technical teams in their backlog management and design effort, proposing arbitrations between technical & business priorities where necessary.
  • Acting as design authority for the work delivered by internal functional & technical teams, as well as suppliers, providing not only technical solutions, but also recommendations on improving processes and procedures for technical, functional, and even business procedures as communicated by service owners.
  • Mentoring or advising business owners and fellow team members on key architectural decisions concerning the platform and supporting technologies.
  • Identifying risks pertaining to solution implementation and provide solutions to mitigate and or resolve those risks.
  • Leveraging your expertise to build scalable and reusable solutions, with particular attention brought to solution configuration as a mean to leverage similar technical assets in several operational contexts.
  • Ensuring consistency of documentation of functional & technical assets, and managing the functional & technical asset landscape placed under your responsibility. Ensuring consistency & documentation of best practices and procedures spanning the full integration cycle, from the design to the deployment of assets.
  • Participating in data integration and migration in the context of our CRM transformation. Analyzing and defining the requirements for the integration of data from/to other IT systems.


Preferred Qualifications

  • Higher degree is preferred, but not required.
  • 5+ years of experience working with Salesforce and a Completed Salesforce Solution Architect Certification would be preferred, experience on other CRM solutions welcomed..
  • Proven ability to understand and engage with the full solution lifecycle including Sales, Marketing and Customer Care stakeholders to understand user requirements and use cases and make the bridge with technical teams.
  • Experience with agile project management and tools.
  • Practical leadership and management skills towards functional & technical teams, transversal management experience with business representatives is a plus.
  • Strong problem solving and analytical thinking skills with the ability to exercise mature judgment.
  • Knowledge of the programming language Apex or Java, experience with Web Services, common web frameworks and languages (JavaScript, React, HTML …), experience with enterprise software implementation projects.
  • An excellent understanding of architectural principles of cloud-based platforms.
  • Experience serving in a large, global, complex company and/or working with large, global, complex clients. Proven history of leading key initiatives that drive change and ensure adoption.

The 20 000 employees of Worldline are all different but share the same values. You can see it in the way we behave. We are curious and humble – we are learning every day, we keep things simple and everyone engaged. In our fast-moving industry, we are adaptable and life-long learners. Everyone demonstrates the same dedication to quality and efficiency. We have an entrepreneurial spirit and sense of service. Above all, we never turn our back on a challenge. These values nurture a dynamic and innovative team where everyone can develop and grow.

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